I'm happy to finally have my book on Amazon up for pre-order. What's the point of the pre-order option? Mainly, it helps to drum up interest in the work before it actually goes live. All pre-order sales go toward an author's first week of purchases, which in turn helps the book's ranking. Well-ranked books are more likely to appear as suggested titles when someone is browsing through book options.
For self-published authors, pre-orders also do something else: provide a final deadline. Amazon is strict about meeting all pre-order deadlines, so it can be good motivation for getting that manuscript put to bed. During the three weeks of my pre-order phase, I'll be doing a final pass to catch any typos or inconsistencies, then finally upload it and call it a day.
Want to be a stud/studette? Help a brother out and pre-order your copy of The Sixteen Burdens between now and Oct. 30. Thanks for your support!